SKILL BENCHMARK

Customer Obsession

  • 7m
  • 7 questions
Customer obsession allows you to identify the ongoing needs of internal and external customers, ensures these needs are met or exceeded, identifies key customers and customer segments, and demonstrates an understanding of customer journeys and life cycles. This benchmark evaluates your understanding of this topic. Being aware of potential knowledge gaps allows you to better understand your current competency and areas for improvement, so you can find suitable content and curate your own learning path. The courses recommended at the end of this benchmark can help you fill potential gaps in your knowledge.

Topics covered

  • Achieving Customer-centric Design with User Personas
  • Building Customer Relationships in a Virtual Environment
  • Embracing a Customer-obsessed Mentality
  • Exploring Customer Journey Mapping
  • Marketing: The Process and Functions that Build Customer Relationships
  • Reimagining the Customer Experience with Generative AI
  • Shaping the Customer Experience Across Digital and Physical Channels

RECENTLY ADDED COURSES