MIT SMR: Understanding Decision-Driven Analytics

Making decisions with data too often comes down to finding a purpose for the data at hand - not finding the right data. If you want to make good decisions with data, start from the decision you need to make and then ask which data you need to make that decision. In this on-demand webinar, MIT SMR authors Bart de Langhe and Stefano Puntoni show how decision-driven data analytics results in better decision-making. They give examples of how data-driven often means answering the wrong question and offer steps for using data in a more effective way.