Expanding Your Digital Mindset
Everyone
- 6 videos | 20m 43s
- Includes Assessment
- Earns a Badge
- CPE
Digital technology brings the power to transform interactions within business, but it's imperative that organizations are agile enough to respond in an ever-changing digital landscape. Digital also enables easier review of digital metrics. By consistently measuring key metrics and performance indicators, Digital helps businesses to learn from each cycle of the process to inform the next iteration. In this course, you'll learn that a digital mindset means understanding the power of digital technology to transform interactions within the business and you'll gain a richer set of customer insights by analyzing the way they interact with your organization through your digital assets. This in turn can help you to understand the customer journey and to improve the experience for your customers, which further increases engagement and conversion. You'll also explore the customer and company benefits of adopting a digital mindset and how an agile approach involves frequent reviews, allowing businesses to lower their costs and to increase their market reach more efficiently. Finally, this course shows you how to solve problems differently with Digital, and how adopting a digital culture and mindset can add value to your business, your organization, your department, and your own role. In this course, This course was developed in partnership with the Digital Marketing Institute. (www.digitalmarketinginstitute.com) For those who are interested in pursuing a certification, please contact the Digital Marketing Institute directly via this website: https://digitalmarketinginstitute.com/lp/skillsoft
WHAT YOU WILL LEARN
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Discover the key concepts covered in this course
Identify key characteristics of an agile approach to the development of digital products and services
Recognize the advantages of using digital when setting and reviewing business goals in a digital transformation project -
Recognize the advantages of using digital analytics with key performance indicators to monitor business performance
Identify the opportunities digital presents to enable you to work more effectively in your own role
Identify best practices for supporting the development of a digital culture and mindset within an organization
IN THIS COURSE
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1m 43sAfter completing this video, you will be able to discover the key concepts covered in this course FREE ACCESS
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2m 54sAfter completing this video, you will be able to identify key characteristics of an agile approach to the development of digital products and services. FREE ACCESS
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3. Using Digital to Set Goals3m 59sAfter completing this video, you will be able to recognize the advantages of using Digital when setting and reviewing business goals in a digital transformation project. FREE ACCESS
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4. Using KPIs and Digital Data Analytics4m 55sAfter completing this video, you will be able to recognize the advantages of using digital analytics with Key Performance Indicators to monitor business performance. FREE ACCESS
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5. Digital and Your Own Role3m 17sAfter completing this video, you will be able to identify the opportunities Digital presents to enable you to work more effectively in your own role. FREE ACCESS
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6. Digital Culture and the Organization3m 55sAfter completing this video, you will be able to identify best practices for supporting the development of a digital culture and mindset within an organization. FREE ACCESS
EARN A DIGITAL BADGE WHEN YOU COMPLETE THIS COURSE
Skillsoft is providing you the opportunity to earn a digital badge upon successful completion on some of our courses, which can be shared on any social network or business platform.
Digital badges are yours to keep, forever.
