Design Thinking: Starting Your Journey
Everyone
- 8 videos | 31m 36s
- Includes Assessment
- Earns a Badge
- CPE
In today's rapidly evolving digital landscape, embracing customer-centric innovation is essential for organizations aiming to thrive. In this course, you'll learn about the core principles and processes of design thinking, and understand how it diverges from traditional problem-solving methods. You'll also learn about different techniques for developing empathy, gathering and analyzing customer data, and creating and using user personas and customer journey maps to guide the design process. You'll explore how to define clear problem statements that focus on customer needs, and ways to prioritize problems based on their impact on customer experience and alignment with business goals. You'll also explore the importance of using ideation techniques to generate innovative ideas and collaborating with customers and cross-functional teams to foster diverse perspectives. Finally, you'll discover the value of creating low-fidelity prototypes to quickly test and refine ideas and the best practices for conducting user tests and incorporating feedback.
WHAT YOU WILL LEARN
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Discover the key concepts covered in this course
Identify the characteristics of design thinking
Recognize ways to see through the customer’s eyes
Identify the steps for reframing a problem -
Identify the elements of customer-centric brainstorming
Identify uses for prototyping
Identify best practices for conducting user tests
Summarize the key concepts covered in this course
IN THIS COURSE
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2m 5sEmbracing customer-centric innovation is essential for organizations that are aiming to thrive in today’s rapidly evolving digital landscape. In this video, you'll be introduced to the key concepts that will be covered in this course. FREE ACCESS
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3m 8sIn a world driven by digital transformation, understanding design thinking is crucial for fostering innovation. In this video, you'll learn about the key characteristics and core principles of design thinking and how it differs from traditional problem-solving approaches. FREE ACCESS
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3. Empathizing with Customers6m 26sEmpathy is at the heart of creating customer-centric solutions in digital transformation. In this video, you'll learn about the techniques to develop empathy and strategies for gathering and analyzing customer data. You'll also learn about using user personas and customer journey maps to guide the design process effectively. FREE ACCESS
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4. Defining Problems from the Customer's Perspective3m 32sSolving the right problems is essential for successful digital transformation. In this video, you'll learn about the importance of synthesizing customer insights and defining clear problem statements. You'll also learn about the methods to prioritize problems based on their impact on customer experience and alignment with business goals. FREE ACCESS
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5. Brainstorming Customer-centric Solutions5m 2sGenerating innovative ideas is key to digital transformation. In this video, you'll learn about the elements of customer-centric brainstorming and various ideation techniques. You'll also learn about the importance of collaborating with customers and cross-functional teams to foster diverse perspectives. FREE ACCESS
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6. Prototyping to Visualize Solutions3m 29sPrototyping is a powerful tool in the design thinking process, enabling you to visualize and test your ideas quickly. In this video, you'll learn about the benefits of prototyping and the importance of incorporating customer feedback into the prototyping process to refine your solutions. FREE ACCESS
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7. Testing and Refining Solutions5m 20sContinuous improvement is vital in digital transformation. In this video, you'll learn about the best practices for conducting user tests. You'll also learn about analyzing test results to identify areas for improvement and incorporating customer feedback in an iterative process. FREE ACCESS
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8. Course Summary2m 35sIn this video, you'll review and reflect on what you've learned in the course Getting Started with Design Thinking. FREE ACCESS
EARN A DIGITAL BADGE WHEN YOU COMPLETE THIS COURSE
Skillsoft is providing you the opportunity to earn a digital badge upon successful completion on some of our courses, which can be shared on any social network or business platform.
Digital badges are yours to keep, forever.
