Win from Within: Build Organizational Culture for Competitive Advantage
- 3h 33m
- James Heskett
- De Gruyter Inc
- 2022
Win from Within offers a playbook for developing and deploying organizational culture that enables outsized results. It is a groundbreaking demonstration of culture’s role as a foundation for strategic success—and its measurable impact on the bottom line.
About the Author
James Heskett is UPS Foundation Professor Emeritus at Harvard Business School, where he was previously faculty chair of the MBA program. His many books include Corporate Culture and Performance (1992), with John Kotter, and The Culture Cycle: How to Shape the Unseen Force That Transforms Performance (2012). Heskett has served as a board member for many for-profit and nonprofit organizations and has been a consultant for a range of prominent companies.
John Kotter is Konosuke Matsushita Professor of Leadership Emeritus at the Harvard Business School and executive chairman of Kotter International.
In this Book
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Foreword
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Introduction
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Culture: The Nearly Perfect Competitive Weapon
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Culture Engages Employees
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How Culture Drives Performance: Follow the Money
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Why Some Organizations Engage Employees (and Customers) Better than Others
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How Effective Cultures are Sustained
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Culture, Engagement, and Work from Anywhere
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Change the Culture
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Lead for Competitive Advantage through Culture
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Notes
