White Space is Not Your Enemy: A Beginner's Guide to Communicating Visually through Graphic, Web & Multimedia Design
- 3h 58m
- Kim Golombisky, Rebecca Hagen
- CRC Press
- 2010
Designing a brochure or web site without an art background? Step away from the computer and read this breezy introduction to visual communications first. Written for non-designers, White Space is Not Your Enemy is a practical graphic design and layout text introducing the concepts and practices necessary for producing effective visual communications across a variety of formats, from print to Web.
This beautifully illustrated, full-color book covers the basics to help you develop your eye and produce attractive work. Topics include:
- The basics of effective design that communicates its intended message
- Pre-design planning
- 13 Layout Sins to avoid
- Basic typography
- Working with color
- Storyboarding for video, Web, and presentations
- Information graphics
- Mini Art School--all the basics in one chapter
- Outputting your work
In this Book
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White Space Is Not Your Enemy— A Beginner's Guide to Communicating Visually through Graphic, Web & Multimedia Design
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Preface
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What Is Design?—Making Visuals & Type Play Nice In Space
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Step Away From the Computer—For Research & Brainstorming
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I Need to Design This Today—The Works-Every-Time Layout
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Layout Sins—13 Amateur Errors
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Mini Art School—The Elements & Principles Of Design
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What Is A Grid?—When Do I Need One?
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Layout—Where To Put Your Visuals & Type For Impact
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Type—What You Don't Know Can Hurt You
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Color Basics—Choosing & Using Color
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Adding Visual Appeal—Working With Photos & Illustrations
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The Scoop on Infographics—Maximum Information in Minimum Space
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Storyboarding 101—Planning Visual Storytelling
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Multimedia Components—Sometimes More Is More
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Designing For The Web—Starring On The Small Screen
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Fit To Print—An Overview Of Papers & Printing
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Conclusion—Now That You Know Enough To Be Dangerous, Thanks For Stopping By
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Glossary
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