Top of Mind: Use Content to Unleash Your Influence and Engage Those Who Matter to You
- 9m
- John Hall
- Skillsoft
- 2018
Top of Mind examines how you can use content to attract the attention and interest of potential clients and customers with the aim of having them think of you first when they consider their choices. In this Summary, we discuss the salient points of the book based on our interpretation of its contents.