The Snowball Effect: Communication Techniques to Make You Unstoppable

  • 3h 17m
  • Andy Bounds
  • John Wiley & Sons (UK)
  • 2013

Communication is supposed to cause something. That’s the point of it. So, what do you want to achieve following your communication? Do you want someone to answer ‘yes’? Do you want to improve your relationships? Do you want people to understand exactly what you’re talking about, first time? Whatever you want to achieve, you’ll need decent communication to get there, and expert and bestselling author Andy Bounds shows us exactly how to nail our communication. Using the same conversational style that made The Jelly Effect so popular, The Snowball Effect is packed with short, rapid fire sections complete with visuals and special features to help us get serious results from our communication.

The Snowball Effect explains how to:

  • Persuade people to say “yes” more quickly, more often
  • Enjoy your job more – because you’ll be calling the shots for a change
  • Remove the communication frustrations you feel all too often
  • Get more done, more quickly – because you’re getting people on your side faster (these techniques have saved people at least one month every year).

About the Author

Andy Bounds helps companies communicate better.

Credited by his customers with helping them generate £billions of value, Andy has helped people all over the world to achieve more every time they speak.

His book The Jelly Effect is an international bestseller. His successes led to him being awarded the title Britain's Sales Trainer of the Year.

In this Book

  • How to Prepare Communication That Works
  • When You Want to Ensure People Do What You Want Immediately
  • When You Want to Find the Time to Communicate Brilliantly
  • When You Want to Impress Senior Audiences When You Haven't Much Time
  • When You Want to Ensure People Remember Your Key Messages
  • When You Want to Quickly Create Presentations That Work
  • When You Want to Have Better, Quicker Meetings and Conference Calls
  • When You Want to Only Attend the Meetings You Need to
  • When You Want to Prepare for Meetings in the Right Way
  • When You Want to Ensure Meetings Generate Actions, Not Just Discussion Topics
  • When You Want to Run Punchy, Interesting and Effective Update Meetings (or Not Have Them)
  • When You Want to Get a Quick Response to an FYI Email
  • When You Want to Empty Your Inbox
  • When You Want to See How Much Extra Time You've Now Got
  • When You Want to Understand What Really Motivates People
  • When You Want to Say Things That Excite People
  • When You Want to Align Your Agenda to Everyone Else's
  • When You Want to Get an Enthusiastic "Yes" Very Quickly
  • When You Want to Prove You're Someone's Best Option
  • When You Want to Make a Sale
  • When You Want to Write a Winning Proposal or Sales Presentation
  • When You Want to Stand Out from the Crowd
  • When You Want to Cause Long-Term Change, Not a Short-Term Blip
  • When you Want to Use the Best Communication Channel to Get a Quick "Yes"
  • When You Want to Create Titles That Instantly Grab People
  • When You Want to Write Eye-Catching Introductions
  • When You Want to Use Analogies to Make Your Point
  • When You Want to Structure Your Communications so They're More Persuasive
  • When You Want to Pass an Exam
  • When You Want to Get a Job Interview
  • When You Want to Ensure Everyone – Including You – Thinks You're Great
  • When You Want to Build Powerful Relationships Quickly
  • When You Want to Get Things Right First Time
  • When You Want to Deliver Interesting Presentations That Impress Everyone
  • When You Want to Use "Word Pictures" to Help People Remember Things
  • When You Want to Use Initials to Help People Remember Things
  • When You Want to Use Games and Activities to Make Your Point
  • When You Want to Enjoy Using PowerPoint
  • When You Want to Create Great Visuals to Enhance Your Message
  • When You Want to Start a Presentation Brilliantly (When Your Audience is Large and/or Doesn't Know You)
  • When You Want to Appear Polished, even if You Haven't Practised Much
  • When You Want to Prepare for – and Deliver – an Excellent Q&A Session
  • When You Want to Ensure Your Important Initiatives Succeed
  • When You Want to Have Good Two-Way Conversations
  • When You Want to Enjoy Attending Networking Events
  • When You Want to Help People Read Your Documents Quickly
  • When You Want to Improve People's Performance through Observation and Coaching
  • When You Want to Improve People's Performance after Annual Reviews
  • When You Want to Improve People's Performance When You Delegate to Them
  • When You Want to Stop Saying "No" Too Quickly
  • When You Want to Say "No" in a Way That Doesn't Cause You Problems
  • When You Want to Come Up with Good Ideas, But Can't Think of Any
  • When You Want to Remove Someone's Concerns about What You're Planning to Do
  • When You Want to Remove Someone's Final Reason for Saying "No"
  • When You Want to Get Good Outcomes from Challenging Conversations
  • When You Want to Stop Procrastinating about Initiating Challenging Conversations
  • When You Want to Stop Your Messages Becoming Diluted
  • When You Want to Stop Diluting Other People's Messages
  • When You Want to Stop Hating Presentations
  • When You Want to Avoid People Instantly Doubting Your Credibility
  • When You Want to Stop Wasting Your Time with People Who Can't Make Decisions
  • When You Want to Prevent Avoidable Disasters
  • When You Want to Stop Saying Irrelevant Stuff
  • When You Want to Break the Pattern of Hearing Useful Ideas, But Doing Nothing with Them
  • Conclusion: Build Your Momentum
  • And for More Help …
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