The Psychology of Selling: How to Sell More, Easier, and Faster than You Ever Thought Possible
- 3h 38m
- Brian Tracy
- Thomas Nelson
- 2004
Brian Tracy, one of the top professional speakers and sales trainers in the world today, found that his most important breakthrough in selling was the discovery that it is the "Psychology of Selling" that is more important than the techniques and methods of selling.
Tracy's classic audio program, The Psychology of Selling, is the best-selling sales training program in history and is now available in expanded and updated book format for the first time. Salespeople will learn:
- "the inner game of selling"
- how to eliminate the fear of rejection
- how to build unshakeable self-confidence
Salespeople, says Tracy, must learn to control their thoughts, feelings, and actions to make themselves more effective.
About the Author
Brian Tracy is a successful businessman and one of the top professional speakers in the world. He has started, built, managed, or turned around 22 different businesses. He addresses more than 250,000 people each year throughout the United States, Canada, Europe, Australia and Asia.
Brian's keynote speeches, talks and seminars are customized and tailored for each audience. They are described as "inspiring, entertaining, informative, and motivational." He has worked with more than 500 corporations, given more than 2,000 talks, and addressed over 2,000,000 people.
In this Book
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Introduction
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The Inner Game of Selling
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Set and Achieve all Your Sales Goals
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Why People Buy
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Creative Selling
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Getting More Appointments
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The Power of Suggestion
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Making the Sale
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10 Keys to Success in Selling
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Focal Point Advanced Coaching and Mentoring Program
