The Presentation Secrets of Steve Jobs: How to Be Insanely Great in Front of Any Audience
- 3h 45m
- Carmine Gallo
- McGraw-Hill
- 2010
Apple CEO Steve Jobs’s wildly popular presentations have set a new global gold standard—and now this step-by-step guide shows you exactly how to use his crowd-pleasing techniques in your own presentations.
The Presentation Secrets of Steve Jobs is as close as you’ll ever get to having the master presenter himself speak directly in your ear.
Communications expert Carmine Gallo has studied and analyzed the very best of Jobs’s performances, offering point-by-point examples, tried-and-true techniques, and proven presentation secrets that work every time. With this revolutionary approach, you’ll be surprised at how easy it is to sell your ideas, share your enthusiasm, and wow your audience the Steve Jobs way.
About the Author
Carmine Gallo writes a bi-weekly column for Businessweek.com and has been a featured contributor to several other major websites including MSNBC, Military.com, Always On, AOL and Yahoo Finance. Gallo personally coaches leading executives for keynote speeches, media interviews, product launches, and book tours.
In this Book
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Plan in Analog
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Answer the One Question That Matters Most
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Develop a Messianic Sense of Purpose
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Create Twitter-Like Headlines
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Draw a Road Map
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Introduce the Antagonist
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Reveal the Conquering Hero
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Intermission 1—Obey the Ten-Minute Rule
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Channel Their Inner Zen
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Dress Up Your Numbers
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Use “Amazingly Zippy” Words
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Share the Stage
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Stage Your Presentation with Props
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Reveal a “Holy Shit” Moment
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Intermission 2—Schiller Learns from the Best
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Master Stage Presence
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Make It Look Effortless
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Wear the Appropriate Costume
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Toss the Script
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Have Fun
