The Memory Pocketbook
- 48m
- Vicki Culpin
- Management Pocketbooks
- 2010
Memory is fundamental to our very existence but how much do you know about it and how much effort, if any, do you put into improving your memory? In a business context your professional development and well-being depend upon it. In this pocketbook Vicki Culpin looks at the structure of memory, distinguishing between sensory memory and short- and long-term memory. She describes the causes of poor memory (e.g. tiredness, cognitive overload and poor concentration) and the key principles for improving it (attention, effort, motivation and meaning). Episodic memory and other memory types including semantic, declarative and autobiographical all have a role within a business context as this book explains. Further chapters deal with forgetting (it can be a positive factor!) and the relationship between learning style (verbal, visual and kinaesthetic) and memory strategies.
About the Author
Dr Vicki Culpin has spent over 14 years researching memory - the impact of poor memory, how to improve memory and the effects of reduced sleep. She delivers workshops on a wide range of psychological issues and works with clients designing and analyzing psychometric tools and surveys.
In this Book
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Myths & Reality
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Causes of Poor Memory
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Structure & Types of Memory
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Improving Short-Term Memory
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Long-Term Storage Strategies
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Long-Term Retrieval Strategies
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Last Thoughts
