The Introvert's Edge: How the Quiet and Shy Can Outsell Anyone
- 2h 48m
- Matthew Pollard
- AMACOM
- 2018
An introvert? Great at sales? YES.
Sales is a skill anyone can learn and master — and introverts are especially good at it once they learn how to leverage their natural strengths.
Introverts aren’t comfortable with traditional tactics like aggressively pushing a product or talking over a customer’s objections. That’s the beauty of The Introvert’s Edge: it doesn’t focus on the sale itself but on a sales system that helps introverts feel sincere instead of sales-y. Powerful and practical, the book reveals how to:
- Find natural confidence
- Prepare for every situation
- Present your value so that customers want to buy
- Sidestep objections
- Judge when the customer’s ready to buy
- Ask for the sale — without asking
- Continually adapt and improve
- Profit from a process that doesn’t rely on personality
- Enjoy sales
With stories of introverted entrepreneurs, salespeople, and business owners who went from stagnant to success, The Introvert’s Edge shows you how to succeed in sales — without changing who you are.
In this Book
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When Introverts Fail at Sales
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Set the Stage (Step One: Trust and Agenda)
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Mine for Gold (Step Two: Ask Probing Questions)
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Speak to the Right Person (Step Three: Qualification)
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Don't Sell—Tell (Step Four: Story-Based Selling)
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Don't Argue—Augment (Step Five: Dealing with Objections)
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Take their Temperature (Step Six: Trial Close)
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Ask Without Asking (Step Seven: Assume the Sale)
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Perfect the Process
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The Introvert's Edge in Real Life
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Mastery
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