MIT Sloan Management Review Article on Twitter Is Not the Echo Chamber We Think It Is
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- Chrysanthos Dellarocas, Jesse Shore, Jiye Baek
- MIT Sloan Management Review
- 2018
Recent research challenges conventional wisdom about how users share information on the social platform.
We are in the midst of a public conversation about whether social media echo chambers facilitate the spreading of fake news or prevent constructive dialogue on public issues. In a recent interview with The Washington Post, Twitter CEO Jack Dorsey said that he was experimenting with features to reduce echo chambers on Twitter by inserting content with alternative viewpoints into people’s feeds. In response, an op-ed in The New York Times predicted that this idea would backfire, citing recent research showing that exposing people to alternate viewpoints only makes them more partisan. The problem with this otherwise important debate is that it assumes that Twitter users exist in echo chambers in the first place. They don’t.
About the Author
Jesse Shore (@jessecshore) is assistant professor of information systems at Boston University Questrom School of Business. Jiye Baek is assistant professor of information systems at Hong Kong University of Science and Technology. Chrysanthos Dellarocas (@cdellarocas) is professor of information systems and the Richard C. Shipley Professor in Management at Boston University.
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MIT Sloan Management Review Article on Twitter Is Not the Echo Chamber We Think It Is
