MIT Sloan Management Review Article on Four Storytelling Techniques to Bring Your Data to Life

  • 4m
  • Nancy Duarte
  • MIT Sloan Management Review
  • 2020

The adage that “our world runs on data” means that decisions are being based on vast amounts of statistics. Data- derived insights drive what time trains stop running, when Starbucks introduces holiday cups, and the temperature of the building you might be sitting in right now.

About the Author

Nancy Duarte (@nancyduarte) is CEO of Duarte Inc., a communications firm in Silicon Valley and New York. She’s the author of DataStory: Explain Data and Inspire Action Through Story (Ideapress Publishing, 2019).

Learn more about MIT SMR.

In this Book

  • MIT Sloan Management Review Article on Four Storytelling Techniques to Bring Your Data to Life