MIT Sloan Management Review Article on Digital Transformation Should Start With Customers

The evidence is piling up that organization-wide digital transformation is challenging for many organizations. Companies are beginning to report high failure rates for digital transformation, similar to failure rates for large-scale transformation in general. There are too many legacy systems, too much technical debt, and too many functional and business unit data silos to overcome.

However, few organizations have the necessary resources — financial, human, and technical — to be able to transform so much at the same time. Therefore, they need to prioritize their investments.