Leveraging Mobile Learning for Sales Enablement
- 23m
- Chad Udell, Gary Woodill
- Association for Talent Development
- 2013
When sales professionals are sitting in a classroom or even in front of a computer completing tutorials, they are not selling. Mobile learning is the ideal solution for an already on-the-go sales force. It provides current information when and where your team needs it, giving them the material they need to serve clients and prospective customers.
In this Infoline you will learn:
- How and why mobile is well matched for sales enablement.
- How to modify current training content and delivery for currently used mobile devices and platforms.
- How to build a strategy by articulating the needs of your organization.
- Ways to pave the way for buy-in from your sales professionals.
Leveraging Mobile Learning for Sales Enablement comes with job aids and side bars that will help you determine whether your team is mobile-learning ready, define the roles in the creation of mobile learning project, and offer solutions to common performance gaps.
About the Authors
As managing director of Float Mobile Learning, Chad Udell strategizes with Fortune 500 companies and their learning departments to help deliver mobile learning to employees. Chad also works with universities and other learning organizations to develop their unique visions of where and how to use mobile learning.
Gary Woodill is co-author of Training and Collaboration with Virtual Worlds and author of The Mobile Learning Edge, both published by McGraw-Hill in 2010. He is also the author of numerous articles, research reports, and white papers on emerging learning technologies.
In this Book
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Leveraging Mobile Learning for Sales Enablement
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Preface
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Why Mobile for Sales Enablement?
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How it Works
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Developing a Strategy
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Putting the Strategy in Motion
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Wrapping It Up
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References & Resources
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Job Aid
