Knowledge Strategies

  • 1h 39m
  • Constantin Bratianu
  • Cambridge University Press
  • 2022

Knowledge is a strategic resource of any organization and its deployment is critical in achieving a sustainable competitive advantage. Knowledge strategies were born at the intersection of strategic thinking and knowledge management. Strategic thinking is a mental process of understanding the future and, based on that understanding, of searching for practical ways of achieving a competitive advantage on the market. Strategic thinking is operating in the opportunity space of the organization. The book explains the strategizing process and presents the knowledge strategies as a result of that complex mental process. Organizations can design deliberate and emergent knowledge strategies, which can be integrated into the corporate vision and its strategies.

About the Author

Constantin Bratianu, Bucharest University of Economic Studies

In this Book

  • Introduction
  • Understanding the Future
  • Knowledge as a Strategic Resource
  • Strategy Design and Strategizing
  • Generic Knowledge Strategies
  • Emergent Knowledge Strategies
  • Integrated Knowledge Strategies
  • References

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