Gamechangers: Are You Ready to Change the World? Creating Innovative Strategies for Business and Brands

  • 5h 37m
  • Peter Fisk
  • John Wiley & Sons (UK)
  • 2015

Shake up and redefine the market by changing your game! A new generation of businesses is rising out of the maelstrom of economic and technological change across our world. These companies are shaking up the world. In Gamechangers Peter Fisk has sought out the brands and businesses, large and small, from every continent, who are changing the game and shows how we can learn the best new approaches to strategy and leadership, innovation and marketing from them. Gamechangers are disruptive and innovative, they are more ambitious, with stretching vision and enlightened purpose. They find their own space, then shape it in their own vision. Most of all they have great ideas. They outthink their competition, thinking bigger and different. They don t believe in being slightly cheaper or slightly better. Why be 10% better, when you could be 10 times better? Gamechangers is built around 10 themes that are shaping the future of business, brought to life with 100 case studies from across the world, and 16 practical canvases to make the best ideas happen in your business. The book is supported by a range of seminars, workshops and digital resources. Gamechangers offers guidance on: * Thinking smarter and acting faster * Embracing the new tricks of business * Understanding how gamechangers dream and disrupt * Delivering practical results and winning

In this Book

  • I am a Gamechanger
  • Introduction … Are You Ready to Change the World?—Change the Game, Don't Just Play the Game
  • Play … The Game—The Game, Change the Game
  • Change … Change the Game—World-Changing, Game-Changing
  • Win … Winning as a Gamechanger—The Gamechangers and What They Do
  • Think … Ideas That Can Change the World—Change Your Vision
  • Explore … Making Sense of the Kaleidoscope—Change Your Market
  • Disrupt … Creating Your Own Space in the World—Change Your Strategy
  • Inspire … Building Brands That Make Life Better—Change Your Brand
  • Design … Innovating A Better Business Model—Change Your Business
  • Resonate … Tuning into the Customer'S World—Change Your Story
  • Enable … Customer Experiences That Enable More—Change Your Experience
  • Mobilize … Growing Further and Faster Together—Change Your Relationship
  • Impact … Delivering More Positive Results—Change Your Results
  • Amplify … Transforming Your Business Potential—Change Your Potential
  • Futurestore—Changing the Game of Retail
  • Futurebank—Changing the Game of Finance
  • Futurehealth—Changing the Game of Healthcare
  • Futuregadget—Changing the Game of Consumer Products
  • Futuremedia—Changing the Game of Content and Media
  • Futurefashion—Changing the Game of Fashion
  • Futuretravel—Changing the Game of Travel and Hotels
  • Futurefood—Changing the Game of Food and Drink
  • Futuretech—Changing the Game of Technology and Networks
  • Futuremakers—Changing the Game of Manufacturing
  • Gamechanger Labs
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