From Single to Scale: How a Single Person, Small Business, or an Entrepreneur Can Grow Their Business to Profit
- 4h 58m
- Michael Killen
- Apress
- 2019
Scale your single-person business to profitability. Increase your audience, create multiple products, and generate more profit. This book takes you through the entire process of building a scalable business from the seemingly impossible place of "being just one person."
Most single-person businesses are stuck in a pattern of exchanging time for money. Through this book, you will learn how to beat that feast or famine cycle of work. Ask yourself the following questions:
- Do I have to do the work or can I outsource it to someone else?
- Can I receive 1,000 orders tomorrow and handle it?
- Is the process/delivery repeatable so anyone can do it?
What You'll Learn
- Develop a profitable, scalable business from what you’re doing now
- Create content and attract an audience to that content
- Outsource your scalable process
- Scale your profit and money management
- Optimize your growth and prioritize meeting and exceeding your goals
Who This Book Is For
Consultants, freelancers, owners of small to medium-sized businesses, developers, and entrepreneurs
About the Author
Michael Killen currently runs his own consultancy, where he coaches businesses on money, scale, finding customers, and making sales. In 2017, Mike sold his first business to a larger media agency. He has background in digital marketing, having worked for a large global corporation as a lead, developing digital marketing strategies for small to medium businesses that fit their business needs.
In this Book
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Why You Need to Scale
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What’s Stopping You From Scaling?
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Types of Single-Person, Scalable Businesses
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Developing a Scalable Product from What You’ve Got
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Creating Content for a Scalable Product
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Building a Larger Audience
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Connecting More of That Audience to a Scalable Product
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Why Process Is the Key to Scale
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Outsourcing the Scalable Process
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Growth Optimization
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Profit and Money Management to Scale
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Scale and Growth Are Just Around the Corner!
