Essentials of Strategic Management: The Quest for Competitive Advantage, Seventh Edition

  • 12h 47m
  • Arthur A. Thompson, Jr., John E. Gamble, Margaret A. Peteraf
  • McGraw-Hill
  • 2021

Essentials of Strategic Management, 7th Edition by Gamble, Peteraf, and Thompson presents concise, straight-to-the-point discussions, and timely examples, with a writing style that captures student interest. It features 10 chapters with 12 diverse and tightly-linked cases. The content is solidly mainstream and balanced, mirroring both insights of academic thought and real-world strategic management. For years, strategy instructors have been shifting from purely text and cases to a text-cases-simulation course structure. Two widely used online competitive strategy simulations, The Business Strategy Game (BSG) and GLO-BUS, are optional companions. Both simulations are closely linked to the content.

In this Book

  • Connect
  • Course Design and Delivery
  • Strategy, Business Models, and Competitive Advantage
  • Strategy Formulation, Execution, and Governance
  • Evaluating a Company’s External Environment
  • Evaluating a Company’s Resources, Capabilities, and Competitiveness
  • The Five Generic Competitive Strategies
  • Strengthening a Company’s Competitive Position: Strategic Moves, Timing, and Scope of Operations
  • Strategies for Competing in International Markets
  • Corporate Strategy—Diversification and the Multibusiness Company
  • Ethics, Corporate Social Responsibility, Environmental Sustainability, and Strategy
  • Superior Strategy Execution—Another Path to Competitive Advantage
  • Fixer Upper—Expanding the Magnolia Brand
  • Lola’s Market—Capturing a New Generation
  • Under Armour’s Strategy in 2019—Its Struggle to Revive North American Sales and Profitability
  • Irobot in 2019—Can the Company Keep the Magic?
  • Twitter, Inc. in 2019—Are the Growth and Profit Sustainable?
  • Netflix in 2019—Striving to Solidify its Position as the Global Leader
  • Mattel Incorporated in 2019—Hard Times in the Toy Industry
  • Tesla’s Strategy in 2019—Is Sustained Profitability a Realistic Prospect?
  • The Walt Disney Company—Its Diversification Strategy in 2018
  • Robin Hood
  • Starbucks in 2019—Is the Company on Track to Achieve Operational Excellence and Attractive Growth?
  • Profiting from Pain—Business and the U.S. Opioid Epidemic
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