Doing Business in Africa: From Economic Growth to Societal Development
- 5h 42m
- Eric Milliot, Suzanne M. Apitsa
- Springer
- 2020
This book presents insights from cutting-edge international business and management research relating to Africa. Economic growth and foreign investment in the region remains strong, despite some slowing down in recent years. This trend of economic growth and its impact on international trade and FDI has attracted Western businesses, eager to capitalize on this emerging market. In this context, new relationships and interactions have stimulated business research on Africa.
Split into four parts covering the internationalization process, international logistics, trans-border corporate social responsibility and trust in Africa, the book covers a range of emerging trends, academic discussion and evolving issues across the spectrum of business research. It is a valuable read for students, researchers and practitioners interested in doing business in Africa.
About the Author
Suzanne M. Apitsa, PhD, is a Lecturer at the University of Poitiers (France). She is a member of CEREGE Laboratory (Centre de Recherche en Gestion), Atlas AFMI (Association Francophone de Management International) and Afrique Atlantique. Her research focuses on international HRM, CSR, cross-cultural management, internationalization strategy, transport and logistic in Africa.
Eric Milliot, PhD, is Professor of Management Science at the University of Nantes (France). President of Atlas AFMI (Association Francophone de Management International), he is deputy editor-in-chief of International Management journal and director of the Atlas series at Vuibert (Paris). Member of the LEMNA laboratory, he has published several books and academic articles.
In this Book
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Foreword
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Africa, a Continent on the Move
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The Dynamics of Ethnic Cultural Interactions in the African Workplace
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The Paradoxes of Coopetitive Integration in Madagascar—An Approach Based on the Actor-Network Theory
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Factors Influencing the Export Commitment of SMEs—Algerian Case
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Internationalisation of Moroccan SMEs in Sub-Saharan Africa—An Analysis Based on the Uppsala Model
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Internationalisation of West African Transport-Logistics SMEs Facing the Crushing Weight of MNCs
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Highlighting Performance Indicators for Dry Ports in Landlocked Countries—The Case of Burkina Faso
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The Role of Interpersonal Relations in Logistical Conflicts Resolution between SMEs and the Food Retailing Industry—The Case of Morocco
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A Review of Corporate Social Responsibility Practices in Ethiopia
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The Perception of the Notion of Corporate Social Responsibility (CSR) in Madagascar—A Representation Through the Cognitive Map of Managers in the Downstream Oil Sector
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State of the Art on Environmental Management in the Cameroonian Public Administration—The Case Study of the Desk Management Activities in the Ministerial Central Services
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Small and Medium Enterprises in Transitional East African Economies—The Case of Tanzania
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The Evolution of Relational Governance Mechanisms in International Joint Ventures (IJVs)—Trust and Communication in IJVs in Morocco
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The Propagation of Online Rumours Slandering Multinational Companies in Egypt
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General Conclusion—The Managerial Challenges for a Societal Development in Africa
