Dare to Serve: How to Drive Superior Results by Serving Others, 2nd Edition
- 2h 24m
- Cheryl Bachelder
- Berrett-Koehler Publishers
- 2018
The expanded and revised edition of Dare to Serve answers the question How do you transform an ailing company into an industry darling? Adopt servant leadership!
In this updated edition of Dare to Serve, former Popeyes CEO Cheryl Bachelder shows that leading by serving is a rigorous and tough-minded approach that yields the best results.
When she was named CEO of Popeyes in 2007, the stock price had slipped from $34 in 2002 to $13. The brand was stagnant, the team was discouraged, and the franchisees were just plain angry. Nine years later, restaurant sales were up 45 percent, restaurant profits had doubled, and the stock price was over $61. Servant leadership is sometimes derided as soft or ineffective, but this book confirms that challenging people to reach a daring destination, while treating them with dignity, creates the conditions for superior performance.
The second edition of this bestselling book includes Bachelder's post-Popeyes observations and new examples of how you can switch your leadership from self to serve. Ever engaging and inspirational, Bachelder takes you firsthand through the transformation of Popeyes and shows how anyone, at any level can become a Dare-to-Serve leader.
About the Author
Cheryl Bachelder is the former CEO of Popeyes Louisiana Kitchen, Inc., a multibillion-dollar chain of more than 2,600 restaurants around the world. She has been profiled in the Wall Street Journal, been featured on Mad Money, and received top industry awards. She had prior leadership positions at Yum! Brands, Domino's Pizza, RJR Nabisco, the Gillette Company, and Procter & Gamble. Today, Cheryl serves on boards, mentors CEOs, and invests in philanthropy.
In this Book
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Whom Will We Serve?
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What is the Daring Destination?
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Why Do We Do This Work?
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How Will We Work Together?
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What is the Legacy of the Leader?
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Choose To Serve
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Be Bold and Brave
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Have Clarity of Purpose
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Switch from Self to Serve
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Avoid the Spotlight
