Business and Management in the Age of Intangible Capitalism
- 2h 3m
- Hamid Yeganeh
- Business Expert Press
- 2024
Business and Management in the Age of Intangible Capitalism focuses on intangible assets and their repercussions for business and society.
The rise of intangible capitalism is a complex socio-economic phenomenon that has gained momentum in recent years, as 90% of the value of S&P 500 companies consists of intangible assets.
The prevalence of intangible capitalism represents a paradigmatic shift, suggesting a departure from conventional business practices for multiple compelling reasons. The change affects fundamental aspects of business, including strategy, competitive advantage, organizational structure, investment practices, marketing approaches, and even business valuations. Furthermore, intangible assets, directly or indirectly, have substantial implications for society and our daily lives.
Business and Management in the Age of Intangible Capitalism focuses on intangible assets and their repercussions for business and society. It provides insights into the evolving landscape of intangible capitalism, where wealth generation is increasingly based on invisible elements.
This volume serves as a critical resource for managers, scholars, and citizens navigating the complexities of the modern intangible economy.
About the Author
Dr. Yeganeh is a professor of international business and management at Winona State University in Minnesota. He is the author of six books and more than 60 journal papers. His research has appeared in various journals such as the Journal of International Management, International Journal of Human Resource Management, International Journal of Cross-Cultural Management, Critical Perspectives on International Business, International Journal of Sociology and Social Policy, European Business Review, The Journal of East-West Business, Competitiveness Review, and Journal of Strategy and Management.
In this Book
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Description
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Introduction
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The Rise of Intangibles: Wealth is Invisible!
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Explaining the Rise of Intangible Capitalism
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Some Tangible Meanings of Intangible Assets
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Typologies of Intangible Assets
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The Distinctive Features of Intangibles
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Organization and Management
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Strategic and Competitive Considerations
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Finance, Accounting, and Investment
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Consumption, Marketing, and Innovation
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Societal Implications: Living (and Outliving) in Intangible Capitalism
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References
