Fast Innovation: Achieving Superior Differentiation, Speed to Market, and Increased Profitability
- 4h 48m 58s
- Clayton M. Christensen, James Works, Kimberly Watson-Hemphill, Michael L. George
- Recorded Books, Inc.
- 2007
Using fresh insights about the true drivers of fast time-to-market and the inadequate success rate of innovation, Fast Innovation reveals:
- Why current approaches to innovation fail
- A new strategic and tactical plan that will help your company dramatically reduce time-to-market by 50 to 80 percent
- The secret for finding out what your customers really want (not just what they say they want)
- Tools and methods for turning customer insights into ideas that will generate significant ROI
- The key levers that senior leadership must engage to create innovation capability across the business
In this Audiobook
-
Chapter 1: Using Fast Innovation to Drive Organic Growth
-
Chapter 2: The Three Innovation Imperatives
-
Spotlight On Customers and Differentiation
-
Chapter 3: How to Become Fast
-
Chapter 4: The Value of Thinking in Three Dimensions
-
Chapter 5: Open Innovation
-
Chapter 6: The Religion of Re-use
-
Spotlight On Leading Innovation
-
Chapter 7: Foundations of an Innovation Factory
-
Spotlight On Conquering the Cost of Complexity
-
Chapter 8: The Executive Engine of Fast Innovation
-
Chapter 9: Becoming Customer Driven
-
Spotlight On Creating an Idea-Rich Environment
-
Chapter 10: Fast and Flexible
-
Chapter 11: Institutionalizing Re-use
-
Chapter 12: Project Screening and Selection
-
Chapter 13: Increasing Innovation Capacity Without Adding Resources
-
Spotlight On The Innovation Blitz
-
Chapter 14: The FastGate Method
-
Chapter 15: Creating Innovation Incubators
SHOW MORE
FREE ACCESS
