Billion Dollar Lessons: What You Can Learn from the Most Inexcusable Business Failures of the Last 25 Years
- 10h 59m 57s
- Chunka Mui, Paul B. Carroll
- Brilliance Publishing
- 2015
In the 1960s, IBM CEO Tom Watson called an executive into his office after his venture lost $10 million. The man assumed he was being fired. Watson told him, “Fired? Hell, I spent $10 million educating you. I just want to be sure you learned the right lessons.”
In this Audiobook
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1. Illusions of Synergy: Succumbing to the Eighth Deadly Syn(ergy)
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2. Faulty Financial Engineering: Taking a Shortcut Through the Numbers
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3. Deflated Rollups: Buying a String of Rock Bands to Form an Orchestra
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4. Staying the (Misguided) Course: Threat? What Threat?
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5. Misjudged Adjacencies: The Grass Isn't Always Greener
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6. Fumbling Technology: Riding the Wrong Technology
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7. Consolidation Blues: Doubling Down on a Bad Hand
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Coda
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8. Why Bad Strategies Happen to Good People: Awareness Is Not Enough
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9. Why Bad Strategies Happen to Good Companies: Awareness Is Still Not Enough
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10. The Devil's Advocate: Unleashing the Power of Conflict and Deliberation
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11. The Safety Net: An Independent Devil's Advocate Review
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