Win Business with Relationships: Communication Strategies Inspired by Entrepreneurs & Taoism

  • 3h 58m
  • May Hongmei Gao
  • Business Expert Press
  • 2023

In this FUN and data rich book, you will discover how you can WIN BUSINESS through cultivating meaningful RELATIONSHIPS, nourished by listening, respect, trust, and cultural sensitivity.

This business development “guidebook” illustrates relationship building and leadership strategies with quotations from entrepreneurs, communication theories, business case studies, Taoism metaphors, and real-life stories. Businesspeople and students can apply ideas from this book for career success and work-life harmony.

About the Author

Dr. May Hongmei Gao is a Professor of Communication and Asian Studies at Kennesaw State University in Atlanta, Georgia, USA. Dr. Gao teaches, publishes, and conducts trainings in the areas of Communication, Business, and Asian Studies. She holds a PhD in Communication from the University of South Florida, an MA in Mass Communication from Brigham Young University, and a BA in English from Shanghai International Studies University.

In this Book

  • Foreword
  • Relationships Matter for Business
  • About This Book—Provenance, Research, and Results
  • Between Self and Other—With Humility and Respect
  • Trust—The Root of a Relationship
  • Selecting Business Partners
  • Relationship Cultivation Strategies
  • Overcoming Obstacles to Close Deals
  • Digital Transformation in Relationship Building
  • Servant Leadership in the Digital Age
  • Embracing Change in Business Relationships
  • Aspiring for Work–Life Harmony
  • Epilogue
  • References
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