None of Us is As Good As All of Us: How McDonald's Prospers by Embracing Inclusion and Diversity
- 2h 28m
- Patricia Sowell Harris
- John Wiley & Sons (US)
- 2009
McDonald's—with its iconic Golden Arches, unforgettable jingles, and famous french fries—is one of the globe's most recognized brand names. One of the biggest employers in the world, McDonald's staff is among the most racially, culturally, and religiously diverse anywhere. But few people know the extent to which McDonald's continuing growth and success is due to the company's internal philosophy of inclusion and diversity.
In None of Us Is as Good as All of Us, McDonald's Global Chief Diversity Officer, Patricia Sowell Harris, offers the first inside look at the company's philosophy of inclusion and diversity through interviews with more than 60 key employees and leaders. These accounts—of franchisees, suppliers, and employees—reveal how McDonald's embraces all races, creeds, and cultures to create unity and business achievement.
This is the first inside look at how a major corporation manages to translate its commitment to diversity into long-term business success. With a Foreword by Jim Skinner, McDonald's CEO, you'll see the inner workings of one of the world's largest and most diverse workforces.
For business owners, it's a perfect template for encouraging diversity in an organization and turning that diversity into a long-term competitive advantage.
But McDonald's isn't just about diversity for the sake of diversity; it's also about team unity and family. If you want to build an organization and a business culture that unites individuals in a quest for excellent service and long-term success, None of Us Is as Good as All of Us offers all the inspiration and guidance you need.
In this Book
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Foreword
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Message
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Timeline—Key Dates in McDonald's Diversity History
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Welcome to McDonald's
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In the Beginning
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Awakening
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The African American Experience
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The Women's Experience
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Hispanic Americans…and More
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McDonald's Today
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Tomorrow…the World!
