Charismatic Leadership: The Skills You Can Learn to Motivate High Performance in Others
- 4h 3m
- Kevin Murray
- Kogan Page
- 2020
We say that someone has charisma when they can attract, inspire and influence people through their personal qualities. We think that this is a special power some fortunate individuals have that makes them able to affect and influence others at a deep emotional level, to communicate effectively with them and make interpersonal connections. But very few of us understand what charisma really is. It is not widely-applauded magnetism or shallow charm. Rather, it's the deep-rooted powerful charisma that helps people deliver incredible results. This charisma is a learnable skill. It's the result of developing specific behaviours, which are proven to improve not only how people feel about you, but which will help others change their own behaviours and achieve success.
Charismatic Leadership will show you how to be a powerful influencer with your peers, your colleagues and your customers. You'll learn why charisma is a vital asset in any organization, understand its essential components, find out how to grow your charismatic presence and discover why you need the companion skills of coaching, problem-solving and empathy. Using charisma effectively helps everyone perform at a high level. This book will show you how.
About the Author
Kevin Murray is a business author and speaker with more than 45 years of leadership experience, based in the UK. He ran the UK's biggest PR and communications group for 20 years, from where he also personally advised dozens of CEO's from major global and national companies. Previously, he had been director of communications for British Airways, The Atomic Energy Authority and Bayer, the chemicals company. Kevin Murray is a Fellow of the Chartered Institute of Public Relations and a Companion of the Chartered Management Institute.
His four business books are all published by Kogan Page: The Language of Leaders; Communicate to Inspire; People with Purpose; Charismatic Leadership.
In this Book
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Why You Need Charisma… And What This Book Will Teach You
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The Five Traits of Charismatic Leaders
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How to Be A Great Manager… By Managing Who You Are Being
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Authenticity Skill 1: Practise Honesty and Integrity
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Authenticity Skill 2: Have and Live A Personal Mission
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Authenticity Skill 3: Be More Visible, and Be Visibly Committed
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Authenticity Skill 4: Be More Self-Aware
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Authenticity Skill 5: Exercise Your Humility
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How to Have A More Powerful Presence
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Powerful Skill 1: Display A Leadership Mindset
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Powerful Skill 2: Be Positive and Optimistic
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Powerful Skill 3: Be Energetic and Passionate
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Powerful Skill 4: Be Assertive
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Powerful Skill 5: Look and Sound the Part
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How You Make People Feel Determines How They Perform
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Warmth Skill 1: Be More Engaging
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Warmth Skill 2: Be A Better, More Attentive and Empathetic Listener
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Warmth Skill 3: Be More Respectful
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Warmth Skill 4: Be More Appreciative
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Warmth Skill 5: Be More Inclusive
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How A Cause Can Power Your Charisma
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Drive Skill 1: Develop and Articulate A Compelling Cause
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Drive Skill 2: Bring Customers into Every Team Meeting and Decision
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Drive Skill 3: Align Everyone's Goals to A Common Vision
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Drive Skill 4: Deliver Autonomy Through A Freedom Framework
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Drive Skill 5: Develop A Culture of Continuous Improvement
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How Charismatic Leaders Connect and Persuade
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Persuasiveness Skill 1: Understand and Connect With Audiences Better
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Persuasiveness Skill 2: Have Courageous Conversations That Enable Change
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Persuasiveness Skill 3: Take A Stand With a Powerful Point of View
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Persuasiveness Skill 4: Tell Stories That Change Everything
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Persuasiveness Skill 5: Be A Good Speaker on Stage
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The Chemistry of Charisma
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Why Charisma is Essential in A Digital World
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The Dark Side of Charisma
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What's the Shape of Your Charisma?
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How to Measure Your Own Charisma and Determine Your Shape
