The Transformative CEO: Impact Lessons from Industry Game Changers
- 3h 33m 22s
- Jeffrey J. Fox, Robert Reiss
- Brilliance Publishing
- 2012
Bestselling author Jeffrey Fox literally wrote the book on “How to Become a CEO,” and radio talk show host Robert Reiss has interviewed several of the world’s top CEOs. In The Transformative CEO, they have boiled down the characteristics it takes to become a transformational CEO—the kind that takes problems and transforms them into opportunities for growth and profit. With research based on first-hand interviews with superstar CEOs, The Transformative CEO provides valuable strategies that any manager, business owner, or executive can use.
In this Audiobook
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Chapter 1: The Transformative CEO
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Chapter 2: On Transformative CEOs
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Chapter 3: How To Turn Around a Company
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Chapter 4: Protect or Change the Company Culture
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Chapter 5: Put Culture First and Forever
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Chapter 6: Hire to Your Culture
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Chapter 7: Performing While Transforming
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Chapter 8: Have a Higher Purpose
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Chapter 9: Give Back
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Chapter 10: Nothing Is Impossible
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Chapter 11: Take the Risk
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Chapter 12: Obstacles Are Opportunities
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Chapter 13: Expensive Customer Service Is Free
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Chapter 14: How to Innovate
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Chapter 15: Make Everything Better, Better, Better! (Including What Is Already “Perfect”)
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Chapter 16: Defend Ideas
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Chapter 17: Lead with Love
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Chapter 18: Leadership Is Not a Friendship Contest
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Chapter 19: Be Aware of Your Wake
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Chapter 20: On Decision Making
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Chapter 21: Plan with Principles
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Chapter 22: “263 Is Zenny”
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Chapter 23: Dollarize or Die
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Chapter 24: Always Price to Value
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Chapter 25: Sell. Sell. Sell.
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Chapter 26: Be a Bold Brand Builder
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Chapter 27: Tell Stories
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Chapter 28: Beware of Your To-Do List
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Chapter 29: 80 Percent Is a Lot
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Chapter 30: A $700 Billion Cost Cut
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Chapter 31: Look to the Numbers
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Chapter 32: Live and Lead by the Girl Scout Law
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Chapter 33: Exude Delight
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